One agreement clears every program
NIL.CARDS turns every member of a school program into a collectible season card, and carries the paperwork that makes that legal: e-signed parental consent, licensed school marks, minor-safe payments and per-student earnings reporting. The district signs once. After that, each new program is an onboarding, not a negotiation.
One district master agreement licenses the marks and clears compliance for every program on every campus at once.
What this replaces
Not another line on the fundraising calendar. A season set replaces the catalog sale that returns pennies and the volunteer hours nobody has left to give.
30–50¢on the dollar
Catalog fundraising barely returns
Candy bars and wrapping paper return 30 to 50 cents on the dollar, and most of the family's money leaves the community entirely.
100sof unpaid hours
Volunteers are burning out
Booster parents run car washes and snack bars for hundreds of unpaid hours every season, and the same dozen families do it every year.
250members per band
The arts compete for scraps
Athletics has gate revenue and sponsors. Band, guard and theater carry larger rosters and equal commitment, and fundraise from what is left.
Everyseason
Costs keep climbing
Instruments, travel, uniforms and competition fees rise every year while the fundraising tools stay exactly the same.
One illustrative season for a 120-member band returns roughly $5,800 to the program and $4,300 to its students — against roughly $2,000 from a typical candy-bar season. Illustrative, not a guarantee: actuals depend on program size, pricing and sponsor uptake.
What is actually signed
A master agreement between the district and NIL.CARDS. It is short, it is not exclusive, and it ends at a season boundary.
- A master agreement licensing school marks for approved fundraising use
- One compliance review that covers every program in the district
- Data terms: what is collected, where it lives, who can see it
- Nothing exclusive — the district can end the agreement at a season boundary
- Parental consent collection, storage and audit trail, per student
- Payment processing, the earnings ledger and per-student statements
- Card design, printing, fulfillment and the program storefront
- Trust and safety: reporting queue, takedowns, creative review
Who carries each obligation
The register below is the part worth taking into the meeting. Every row names a duty and the party responsible for it — and the ones marked to the platform are enforced in the software, not promised in a brochure.
Parental NIL consent
E-signed per student, six permissions granted separately, timestamped and auditable
Districtdoes not carry this
Programdoes not carry this
NIL.CARDScarries this
Publish and print gating
Derived flags enforced at the database, not in the interface
Districtdoes not carry this
Programdoes not carry this
NIL.CARDScarries this
School mark licensing
Granted once in the master agreement, applied automatically per program
Districtcarries this
Programdoes not carry this
NIL.CARDScarries this
Roster accuracy
Who is on the roster and who has left it, kept current by the program
Districtdoes not carry this
Programcarries this
NIL.CARDSdoes not carry this
Card and story approval
Every proof routed to the program director before it prints or publishes
Districtdoes not carry this
Programcarries this
NIL.CARDScarries this
Payment handling
Card payments, refunds and receipts; no student touches raw payment data
Districtdoes not carry this
Programdoes not carry this
NIL.CARDScarries this
Earnings reporting
Per-student statements and program revenue reports over one ledger
Districtdoes not carry this
Programdoes not carry this
NIL.CARDScarries this
Trust and safety response
Reports triaged with parent notification; takedowns immediate on confirm
Districtdoes not carry this
Programdoes not carry this
NIL.CARDScarries this
Sponsor approval
A program may decline any sponsor; creatives reviewed before print
Districtdoes not carry this
Programcarries this
NIL.CARDScarries this
A filled mark means that party carries the obligation. Several rows are shared — approval duties in particular sit with the program and the platform together.
Money, in whole cents
Every sale is split three ways at the moment it is charged, and the same three numbers appear on the sponsor page, the director dashboard, the parent portal, the student's own screen and the checkout receipt.
+ programs
- $4.00Program
- $3.00Student
- $3.00Platform
70% to Students + Programs
On a $10.00 card the program receives $4.00, the student receives $3.00 under their own name and likeness, and $3.00 covers design, printing, the storefront and compliance. The parts always sum to exactly the amount charged, and rounding is absorbed by the platform — never taken out of a student’s share.
The platform fee falls as a program grows, and every reduction goes to the program — the student’s share of a $10 card is $3.00 on every plan.
A pilot, on dates you already have
Photo day, the first home game, championships and senior night are already on the calendar. The rollout attaches to them rather than asking for new events.
Setup
Weeks 1–2- District agreement signed
- Pilot program selected
- Consent requests out to families
Launch
Weeks 3–5- Photo day
- Card design and director approval
- Storefront live
Season
Ongoing- Game-day sales
- Sponsor activations
- Senior-night bundles
Wrap
Season end- Full revenue report
- Per-student statements
- Expand to every program that wants in
What cannot happen to a student
These are not settings a program can switch on. They are absent from the product, which is a different and stronger commitment — and it is the section a parent night will ask about.
No messaging, comments or buyer notes reach a student — the surface does not exist
No leaderboards, no sales goals, no per-sale notifications; a weekly digest at most
A student can take their own card down in one tap, and it unpublishes on confirm
Student pages carry noindex and are excluded from the sitemap
Sponsors never receive student contact information at any tier
A parent can revoke any permission at any time, effective immediately
The full stage-by-stage version of these rules is on How it works.
The ones that get asked
If your compliance officer has a question that is not here, send it over — we would rather answer it before a pilot than during one.
Is this NIL, and are our students allowed to do it?
It is structured as school-sanctioned fundraising, which is the distinction that matters. Most state activity associations restrict what minors may do with school marks, but an approved fundraiser with parental consent and a district logo license sits inside those rules where a brand deal would not. We will walk your compliance officer through the structure before anything is signed.
What happens to students whose parents decline?
Nothing, which is the point. The six permissions are granted separately, so a family can allow a digital profile but not a printed card, or allow the card but not sponsor logos. Anything not granted does not happen, and the student stays a full member of the program.
Does the district have to handle any money?
No. Payments are processed by the platform, the split is recorded on each sale, and funds are distributed to the program and to students with statements a booster treasurer and an administrator can both read. The district signs the agreement; it does not run a store.
Who owns the photographs and the student data?
Students and their families retain their likeness rights — consent is a permission, not a transfer. Data terms are part of the master agreement, and a parent can export the full consent record, including every signature and timestamp, as a PDF at any time.
What does it cost the district?
Program-level plans are $99 or $249 per season per program; a district master agreement is priced annually and typically replaces the per-program fee. Beyond that, the platform earns a percentage of sales, which falls as a program grows — and every reduction goes to the program, never out of the student's share.
What if we want to stop?
The agreement ends at a season boundary. Cards already printed stay printed and money already paid is unaffected; nothing new is produced. There is no exclusivity clause and no automatic renewal.
Start with one program
A pilot is one program, one season and one agreement. We will walk your compliance officer through the structure, run the consent process end to end, and hand you a full revenue report at season close — before anyone talks about expanding.